A WalMart Monopoly Case Study Example | Topics and Well Written Essays - 2000 words

A WalMart Monopoly - Case Study ExampleGrowth accelerated by takeovers and buyouts of other sell chains also fuel the power of the tidy sum to grow bigger. The study analyses three articles on Wal-Mart to assess their role in various economic scenarios.The author contends that a rural community where Wal-Mart has entered has had adverse effects. Wal-Mart is another(prenominal) stage in a long process where the retailers business has shifted from the local stores. Sears catalog was one, increased prevalence of the automobile giving access to local towns was another. The obtain m eachs changed the way America shopped. In the 1960s discount supermarkets made their entry, including among them Wal-Mart. Wal-Marts strategy was to open a large store in a small town, within easy distance of its distribution centers. It took them 30 years to go discipline. The author has studied Wal-Mart and its impact extensively to devise strategies for his clients, Iowa retailers. The study has spanne d 34 towns in Iowa, all of which has had a Wal-Mart store for at least 10 years. General merchandise stores in towns with no Wal-Mart suffered immediately when Wal-Mart opened. It is generally believed that people in towns with no Wal-Mart travelled out to towns that did. The effect has also been seen on eating and drinking places, which had been more frequented in Wal-Mart towns. Home furnishing sales in non Wal-Mart towns declined. The study has also unearthed that stores carrying similar lines as merchandise stocked in Wal-Mart, probably loses sales. Apparel sales in other stores fell by around 28% in the year in which Wal-Mart opened in a town. Retailers in Smaller towns with less than 5000 population lost most when a Wal-Mart opened. Vermont state officials had tried to keep Wal-Mart away to cheer its small traders, but found that the entire sales shifted to New Hampshire and New York where Wal-Mart opened. The author concludes that loss of retail trade for small stores has ac celerated in the bygone two decades. The author then proceeds to suggest a few ways in which retailers can coexist with Wal-Mart. They include stocking merchandise lines, which Wal-Mart does not dish out, handle complementary merchandise, go for upscale merchandise etc. A better customer profiling, extended working hours, no hassle return policy etc, supernumerary order capability which large discount supermarkets dont possess etc are essential. Summary of Article 2 Author Hallsworth, Alan and Evers, David Topic The steady advance of Wal Mart across Europe and changing government attitudes towards planning and competition.Source Environment and supply C Government and Policy 2002, Volume 20, pages 297-309Date 2002The authors focus on retail internationalization and the ability of EU states and their regulatory mechanism to handle the same. Since 1994, the Wal-Mart format has been creating a systemic change in the retail environments of a number of countries. Planning regulatio ns in many countries are at odds with other policy developers who look forward to encourage competition in order to develop national competitiveness. Netherlands had a tight policy against big box development, but consequent policy decisions could make the market a